Marketing Plan

It is my objective to have as many qualified buyers as possible exposed to your property until it is SOLD. Furthermore, I will communicate the results of our activities to you on a regular basis. I will assist you in obtaining the highest dollar value for your property with the least amount of problems, and, last but not least, I will constantly seek the best possible methods of exposing your property to potential buyers in the marketplace.

The following is my “PERFORMANCE CAMPAIGN” for marketing your property:

  • Submit your property to the Multiple Listing Service currently servicing over 4,7000 agents. (All Services in the area of your home)
  • Submit copies of your listing to all Long Beach agents for their waiting buyers.
  • Have personal telemarketers contact all agents known to have an interest in this type of property.
  • List needs with our exclusive “Have/Want” computer database.
  • Contact overt 300 owners/renters in the surrounding area.
  • Prepare an informational brochure with a photograph of the property and a list of features and benefits. This will be used by the cooperating agents to demonstrate the property to their potential buyers. Furthermore, they will be distributed as follows:– Submitted to over seven websites and twenty search engines.
    – Distributed to all local real estate offices on a consistent basis.
    – Distributed to all surrounding properties in the immediate area.
    – Distributed by way of unique mailbox and caddy tray system and at all real estate gatherings and exchange meetings.
    – Promote and display at the weekly board of Realtors® breakfast and marketing session for maximum exposure to other agents in the area.

– Present and exhibit at any investment and exchange group meetings.

– Exchange information with all relocation firms.

– Complete a schedule of “CASH IN POCKET” for each offer presented.

– Pre-qualify, when possible, all potential buyers to save time and energy.

– Email surveys to all salespeople who have seen the property requesting feedback and suggestions of any changes that should be made to make the property more marketable to a buyer.

– Email a copy of the multiple listing for your approval.

– Arrange interim financing, where necessary.

– Create additional exposure through a professional sign, riders, and a brochure box.

– Make you completely aware of all the various methods of financing that a buyer may want to use.

– Update you as to any price or changes in the money market and their effect on the sale of your property.

– Log all calls generated and the source of their origin.

– Represent you upon the presentation of all contracts by the cooperating brokers and assist you in negotiating the very best possible price and terms for you.

– Direct mail 1,000 business reply questionnaires to potential buyers in the area.

– Handle follow-up and keep you informed, after the contract has been accepted, on all mortgage, title, and other closing procedures.

– Have your check delivered at the close of escrow!

Mike W. Norton Direct 562-577-5021

Toll free 1-800-820-8778 The Hardest Working Realtor In Town Email Me

We are here to help you. Please feel free to call for all of your real estate needs.

I will be happy to show you how I earn the title “The Hardest Working Realtor In Town”